Study: Consumers prefer print to digital when it comes to ad circulars Author By Cathy Siegner Published Jan. 10, 2018 Dive Brief: When making grocery purchasing decisions, 80% of U.S. households use printed advertising circulars more than they do any digital sources of information, according to a Nielsen Homescan study reported by Food Navigator. Consumers tend to […]
U.S. Newspaper, Book Printers Buying Canadian Uncoated Groundwood Are Up in Arms By Mark Michelson U.S. Newspaper, Book Printers Buying Canadian Uncoated Groundwood Are Up in Arms. A preliminary determination on Jan. 9 by the U.S. Department of Commerce to impose countervailing duties (CVD) ranging from 4.43% to 9.93% has U.S. newspaper, book and commercial […]
Article reprinted from Printing Impressions: Reading Preferences and Habits of U.S. Consumers. The recent Toluna survey commissioned by Two Sides showed that 62% of U.S. consumers between the ages of 18 to 55+ preferred to read books in print versus electronic devices, including 63% of the youngest age group (18- to 24-year-olds). Both groups strongly […]
N E W S P A P E R D I S R U P T O R Changing The Newspaper Game One Day At A Time (http://newspaperdisruptor.com/) ( H t t p : / / N e w s p a p e r d i s r u p t o r . […]
DID YOU KNOW? We added a support tab to our website. Here you will find instructions on how best to export your pdf files for printing with Florida Sun Printing. Also other great tips and tricks for your InDesign and Quark publishing programs. Visit www.flasunprinting.com/support.php
(portions reprinted from SAPA) … Successful people are often described as “self-made” men or women. I think it is more accurate to describe them as “self-making” people because one of the things that makes them rise above their peers is their dedication to constant self-improvement. In some of my training classes, I have had people with over fifty years […]
August 2, 2016 JoeyYoung I understand why publishers all over the country are scared to death about ad blocking software and what it is doing to their bottom lines. I am also completely unconcerned, personally. After 20 years of doing everything we could as an industry to build a presence online and sell advertising around […]
N E W S P A P E R D I S R U P T O R Changing The Newspaper Game One Day At A Time INVEST IN YOUR CORE: MAKE YOUR PRINT PRODUCT LOOK GREAT July 22 , 2 0 1 6 reposted from May 26, 2016 Invest in your core: Make your print product […]