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The Hidden Costs of Losing Your City’s Newspaper

MAY 30, 2018, Kriston CappsSource: Citylab.comModified 2019. Without watchdogs, government costs go up, according to new research. When local newspapers shut their doors, communities lose out. People and their stories can’t find coverage. Politicos take liberties when it’s nobody’s job to hold them accountable. What the public doesn’t know winds up hurting them. The city […]

Here Are Some Reasons Your Community Needs and Should Support their Local Paper.

More important, here is why local advertisers will still reach the greatest number of devoted, local buyers through printed publications. These are key points you can include in your valuable, important “story.” OUTREACH. Social media and locally produced websites, postings and blogs only reach select groups of like-minded followers. They only confirm the thoughts of […]

Advantages of Newspaper Advertising: Why Newspapers are Still King

by MSadmin As technology continues to modernize how information is accessed, advertisers are faced with the constant challenge of how to best reach and engage customers. While there are a variety of mediums to choose from, newspapers (print and digital) still reign supreme, providing a number of significant benefits that cannot be found elsewhere, including television, […]