Florida Sun Printing

Direct Mail House

We offer comprehensive mailing services, catering to both local and national clients. Our experienced mailing team is well-versed in all mail classes, ensuring your mailing lists are processed accurately and efficiently, adhering to all USPS regulations. We handle everything: palletization, barcode implementation, CASS certification, NCOA updates, Mail.Dat preparation, and PostalOne! submissions. Whether you need saturation mailing, EDDM, subscriber list processing, or any list in Excel or CSV format, we’ve got you covered. With our redundant inkjet addressing systems, all housed under one roof, we guarantee fast turnaround and the most cost-effective postal rates for your publications.

To ensure your printed materials arrive on time, we leverage modern transportation and logistics. We partner with reputable overnight delivery services and major freight carriers, providing you with reliable and economical delivery options. Our client base spans the entire country, from small annual publishers to large corporate clients with monthly publication needs. Regardless of size, every client receives our dedicated attention and expert service. We’re committed to delivering your projects with speed, accuracy, and efficiency

USPS EDDM® Online Tool

Use the EDDM® Online Tool to search for neighborhoods where your customers live. Then, use the filters to target customers by specific demographics such as age, household size, and income.

Every Door Direct Mail

(EDDM)

Every Door Direct Mail (EDDM) is a service offered by the U.S. Postal Service that allows businesses to reach every address within specific postal routes without needing individual addresses.

Targeted Reach:
EDDM enables businesses to target specific neighborhoods based on demographics like age, household income, and size, using USPS online tools.

Cost-Effective:
It’s a more affordable option for local marketing, as it eliminates the need for purchasing mailing lists.

Simplified Addressing:
Mail pieces are addressed to “Postal Customer,” simplifying the mailing process.

Flexible Options:
EDDM offers both retail and business mail entry unit (BMEU) options, catering to different mailing volumes.

Local Marketing:
It’s ideal for local businesses like restaurants, real estate agents, and retail stores to promote their services and offers within their surrounding communities.

USPS handling:
The USPS handles the delivery of the mail to every address on the postal routes that are chosen by the mailer.

 

Targeted Mailing

Targeted mailing is a marketing strategy that focuses on delivering direct mail pieces to a highly specific segment of the population, rather than a broad, general audience. This approach emphasizes relevance and personalization, aiming to maximize the impact of each mail piece.

Precision Targeting:
It involves using detailed demographic, geographic, and behavioral data to identify and reach the most likely potential customers. This can include factors like age, income, location, purchasing history, and lifestyle preferences.

Personalized Messaging:
Targeted mailing allows for the creation of customized messages that resonate with the specific interests and needs of the recipients.
This can involve personalized offers, tailored content, and addressing recipients by name.

Increased ROI:
By focusing on a qualified audience, targeted mailing can significantly improve response rates and return on investment (ROI) compared to mass mailings.

Data-Driven Approach:
It relies on accurate and up-to-date mailing lists, which can be compiled from internal customer databases or purchased from reputable list providers.

Variety of Applications:
Targeted mailing is used across various industries, including real estate, finance, retail, and healthcare, to promote products, services, and special offers.

In essence, targeted mailing is about delivering the right message to the right people at the right time, increasing the likelihood of engagement and conversion.

Advertise Your Business with USPS Every Door Direct Mail (EDDM) Marketing

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2025 Quote Request

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MAIL HOUSE

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