Monthly Archives: January 2018

Consumers prefer print to digital when it comes to ad circulars

Study: Consumers prefer print to digital when it comes to ad circulars Author By Cathy Siegner • Published Jan. 10, 2018 Dive Brief: When making grocery purchasing decisions, 80% of U.S. households use printed advertising circulars more than they do any … Continue reading

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U.S. Newspaper, Book Printers Buying Canadian Uncoated Groundwood Are Up in Arms

U.S. Newspaper, Book Printers Buying Canadian Uncoated Groundwood Are Up in Arms By Mark Michelson U.S. Newspaper, Book Printers Buying Canadian Uncoated Groundwood Are Up in Arms. A preliminary determination on Jan. 9 by the U.S. Department of Commerce to … Continue reading

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Readers Prefer Print

Article reprinted from Printing Impressions: Reading Preferences and Habits of U.S. Consumers. The recent Toluna survey commissioned by Two Sides showed that 62% of U.S. consumers between the ages of 18 to 55+ preferred to read books in print versus … Continue reading

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